Successful Relationships Require Thoughtful, Loving Negotiation Skills with Beth Fisher-Yoshida


Negotiating isn’t easy. And for countless women, it feels impossible. For decades, society, our families, communities, the internet, and the media have dictated how women should behave, negotiate, and relate to others, and we, as women, have lived into these stories, whether they fit or not.

BETH FISHER-YOSHIDA, PH.D., CCS, is a global expert and educator in intercultural negotiation and communication. She is the program director of Columbia University’s Master of Science in Negotiation and Conflict Resolution, a negotiation consultant for the United Nations, and the CEO of Fisher Yoshida International.

She is here today to talk about her new book, New Story, New Power: A Woman’s Guide to Negotiation (Bold Story Press; January 2023), to help women of all ages make successful negotiations a reality – and influence our relationships – which are truly a series of successful negotiations.

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